Top 5 Fashion Games on iOS in Argentina: Q1 2024 Performance

In the first quarter of 2024, the fashion game category on iOS in Argentina showcased intriguing trends in downloads, revenue, and active users. Using data from Sensor Tower, we explore the performance of the top 5 fashion games: Makeup ASMR: Makeover Story, Project Makeover, Makeup Stylist -DIY Salon game, Super Stylist Fashion Makeover, and Match Villa™: Makeup ASMR.

Makeup ASMR: Makeover Story saw significant growth in weekly revenue, climbing from $7 in mid-January to $48 by the end of March. Weekly downloads peaked at 12.1K in late January before gradually declining to 1.3K in the last week of March. Active users exhibited a steady increase, reaching 36.2K by the end of the quarter.

Project Makeover experienced fluctuations in weekly revenue, peaking at $930 in the final week of March. Downloads were relatively low, with a notable increase to 2.4K towards the end of the quarter. Active users remained stable, averaging around 13K throughout the quarter.

Makeup Stylist -DIY Salon game had modest weekly revenue, maintaining around $50-$70. Downloads saw a declining trend, starting from 950 in early January and dropping to 639 by the end of March. Active users hovered around 7K, with minor fluctuations.

Super Stylist Fashion Makeover showed varied weekly revenue, peaking at $213 in the last week of March. Downloads experienced ups and downs, with a high of 1.1K in mid-February and a low of 266 in early March. Active users increased slightly from 3.7K to 3.8K over the quarter.

Match Villa™: Makeup ASMR had a substantial rise in weekly revenue, reaching $528 by the end of March. Downloads spiked at 4.5K in early February but dropped to negligible numbers thereafter. Active users decreased from 4.2K in early February to 1.2K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.